Welcome to the third episode of Marketplace Mechanics, the podcast that takes you behind the scenes of two-sided marketplaces and the people building them. In this episode, I speak with Andrew Needham, a serial entrepreneur and the Founder & CEO of venue marketplace, HeadBox
Welcome to the third episode of Marketplace Mechanics, the podcast that takes you behind the scenes of two-sided marketplaces and the people building them.
In this episode, I speak with Andrew Needham, a serial entrepreneur and the Founder & CEO of venue marketplace, HeadBox.
To subscribe to email updates for each episode, head to marketplacemechanics.com
Follow the show on Twitter @marketplacepod and follow James on Twitter @thejamesmcaulay
SHOW NOTES
1:55
Interview Begins - what is HeadBox?
2:49
What are the problems being solved by the HeadBox marketplace?
How did people book venues before HeadBox?
4:25
HeadBox Origin Story - where did the idea come from?
5:32
What did the first few days and weeks of HeadBox look like?
How did you get started?
9:25
Who were the first hires, and how did they acquire supply and demand?
11:10
After you had acquired your first 1000 venues - when did you switch on demand?
How did you decide which channel was best for your marketplace?
15:15
The importance of learning lessons about your customers yourself (the hard way) vs. offloading marketing to an agency
16:25
The importance of learning in startups
18:40
Manual processes behind the scenes (things that don't scale) when growing HeadBox
21:08
SaaS-enabled marketplace - what the hell is a SaaS-enabled Marketplace?
22:05
HeadBox as the first SaaS-Enabled Marketplace in the Venue Industry
24:40
Spinning the 'flywheel' of growth by solving problems for customers and suppliers in tandem
26:20
Where will HeadBox be 3 years from now? What does the future of booking a venue look like?
30:25
Andrew's advice to people starting or building two-sided marketplaces
34:09
Outro